Personal Injury Telemarketing

Chiropractic Telemarketing News: California DC & Broad Health Issues

Chiropractic Telemarketing News: California DC & Broad Health Issues

Personal Injury TelemarketingWe’ve said it before, and we’ll say it again – professional chiropractors can choose to set up web blogs or sites in a nearly infinite number of ways. Each unique web project reflects that doctor’s philosophy and approach to care, while laying out all of those more prosaic elements to a web readership, such as where the practice is located, how to get there, and what that office offers.

Doctors also reach out to many different kinds of patients. Some are directly focused on immediate care for some traumatic injury. Others are looking to protect their bodies over the long term and preserve mobility and quality of life into later years. Online chiropractic marketing has to capture these concerns and address patient goals to have a better chance of reaching more readers who may contact the office for care.

Talking About Heart Health and Other Big Health Concerns

With these principles in mind, many doctors take the time to write about broader health issues on their blogs and web sites. Take this example from the Specific Chiropractic Center in Oakland, California. In a blog post called Heart Health Part I, a practice blogger writes about how there are various risk factors for heart disease, including family history, diet and overall lifestyle.

This individual blog post does not directly reference chiropractic care, but others on this site do. A blog post on asthma points out near the end of the text that chiropractic care has been known to help with this kind of respiratory condition. Other posts focus on holistic health issues like diet and food sourcing where others address digestive issues like Crohn’s disease, pediatric issues like colic, and various types of health conditions that are directly linked to spinal care.

This diversity of resources helps the practice to reach different kinds of web readers. By building these kinds of online ‘Encyclopedia models,’  practices are setting themselves up as authorities on holistic health in order to guide patients through the overall context of the spinal adjustments or chiropractic care that they receive, especially if they are in that category of patients focused on the overall quality of life.

Using Chiropractic Telemarketing to Go Beyond Internal Marketing

One other thing that many doctors have found useful is to get the services of a third party multi-channel marketing business. The Accident Referral Network, a premier chiropractic telemarketing service provider, offers some of these services in the form of auto accident personal injury telemarketing. We reach out and contact auto accident injury victims to talk to them about how to get the care that they need. Talk to us about setting up a plan for new patient intake and better visibility in a community or area.


Personal Injury Telemarketing California

Chiropractic Marketing California

Chiropractic Telemarketing California